How did Telefónica attract 30,000 high quality followers through precision targeting?

About Telefónica

Telefónica is a Spanish broadband and telecommunications provider with operations in Europe, Asia, and North, Central and South America. It also trades under Movistar, O2 and Vivo, depending on the market.

Their Challenge

Telefónica’s Think Big blog focuses on technology and new trends in Spain and Latin America, with a mission to drive the brand as thought leaders in this space. To achieve this, it needed to build an audience of relevant, well-connected and socially active readers to help spread the message reach a wider audience.

Download the case study to learn how Telefónica gained 30,000 highly relevant followers.

Download the case study