No matter your industry, your audience is at the heart of every campaign.
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Our customers are marketers and insight leaders who have found social affinity data vital to their consumer understanding and personalization strategies.
Audiense analyses trends within the target audience to understand which individuals influence them directly and indirectly.
We allow customers to download data and pre-made report templates to be more efficient in their day-to-day, and to integrate our insights into their current methodology.
Audiense enables customers to activate insights throughout the planning and creative development process, from the pitch to post campaign analysis.
Audiense collects multiple and valuable insights of any target audience in just a few hours, allowing customers to save a lot of time and money.
Audiense is the perfect tool to support market research.
It's helpful for consultants, marketing teams, and agencies...
Audiense has a very intuitive layout, with easy to follow instructions and guides, and impactful reports and dashboards. It effectively segments and labels audiences according to a large variety of metrics, and will give you a much better sense of who you're engaging with.
'The best social audiences tool available! is a key tool for understanding the preferences and affinities of social audiences. It’s been successfully used in insight projects for some of the world's leading brands and organizations. No other tool we’ve used offers the same depth of insight, usability, or customer support.
We use both the Connect and Insights parts of Audiense. We use Connect for listening, community insights, and community building. We use Insights to inform content and campaign strategies as well as to identify influential people and entities. Both sides allow us to provide our clients with comprehensive analysis and insights, differentiating us from others as a social media service provider in the process.
I like that I can use multiple ways to find niche audiences, including people engaging with content, brand connection, self-description keywords and recent activity. There is a very powerful engine that allows me to craft very niche groups to match my clients' specific requirements.
In terms of insights, Audiense provides me with a deeper understanding of an audience or each cluster, not just based on declared information.
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