Big or small you can get value from Audiense. We work across every industry, B2B and B2C and are being used in over 70 countries.
We help marketers and consumer researchers be innovative and develop relevant audience-centric strategies through proprietary social consumer segmentation.
No matter your industry, your audience is at the heart of every campaign.
Our unique social consumer segmentation provides a great data foundation for persona development, understanding the audiences that matter to your busi
ness, or finding new audience opportunities.
We offer 2 types of segmentation:
Audiense uses segmentation to actionable insights and targeted information. Our classic method of segmentation, interconnectivity, is available for use.
Clustering individuals based on interconnections among them helps to identify niche segments, or 'odd ones out'.
Combined with affinity analysis, it gives you the ability to tap into ever-evolving culture and trends allowing for effective personalisation and relevance in:
Audiense integrates with other tools, given its data and insights are complementary, it serves as the "bridge for intelligence" to stack sources of insights:
Our unique social consumer segmentation provides a great data foundation for persona development, understanding the audiences that matter to your busi
ness, or finding new audience opportunities.
We offer 2 types of segmentation:
Audiense uses segmentation to actionable insights and targeted information. Our classic method of segmentation, interconnectivity, is available for use.
Clustering individuals based on interconnections among them helps to identify niche segments, or 'odd ones out'.
Combined with affinity analysis, it gives you the ability to tap into ever-evolving culture and trends allowing for effective personalisation and relevance in:
Audiense integrates with other tools, given its data and insights are complementary, it serves as the "bridge for intelligence" to stack sources of insights:
Understand how our customers applied their findings
Audiense analyses trends within the target audience to understand which individuals influence them directly and indirectly.
We allow customers to download data and pre-made report templates to be more efficient in their day-to-day, and to integrate our insights into their current methodology.
Audiense enables customers to activate insights throughout the planning and creative development process, from the pitch to post campaign analysis.
Audiense collects multiple and valuable insights of any target audience in just a few hours, allowing customers to save a lot of time and money.
EVP of Digital & Analytics, Zeno Group
Associate Director, Convosphere
Founder & Director, EntSight
Head of Content SEO, HubSpot
Head of Marketing EMEA/LATAM, HCL
Digital & Tech Influencer
"Data-driven marketing approach based on behavioral insights"
"Helps us answer the most important questions"
"Great tool for audience profiling"
"Hands down, the best platform for audience segmentation"
AUDIENCE INTELLIGENCE
Social IntelligenceDigital IntelligenceDemand IntelligencePlansX MARKETING
Audiense ConnectTweet BinderPlans
By using this website you
agree to our cookie policy
